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How To

The Secret to Becoming an A-Player

“Ralph, what’s the secret to becoming an A-player?” Salespeople ask me this all the time. On the one hand, salespeople genuinely don’t know, but want to improve their game. On the other hand, deep down, […]

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Link Retargeting: Increase Top-of-Funnel Traffic by 500%

Link retargeting is when you put your retargeting pixel code – be it Facebook, Google, Twitter, or otherwise – inside of a short link so that anyone that clicks on the link is added to […]

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UTM Parameters Made Simple: 15+ Things Marketers Need to Know

When should you use UTM parameters? What good will they do you? And where are you going to track all these results anyways? With so many marketing tools and analytics platforms, you can sometimes feel helpless to […]

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Win Any Conversation By Building Rapport and Doing Your Homework

One lesson I’ve learned that I’ve used throughout my career and in life is the importance of how you open a conversation. It’s such a simple thing, but the key is not starting out with […]

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What I’ve Learned From Taking A Chance At An Early Stage Startup

This post is by Dean Park, an active member of the GrowthX Academy community. He serves as an Account Executive at Interact, a startup striving to help companies turn their online traffic into quality workable leads. Enjoy and learn from […]

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How To: Structure Growth (template included)

We were honored to have GrowthX Academy Mentor and Founder of Ava, Sharee Loeffler, join us for our recent Growth-on-Growth Conference. If you missed it, no worries, because Sharee made a text version of her talk […]

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The Only Event Tracking Setup Guide You’ll Ever Need

Analytics is truly a case of garbage in, garbage out. If you don’t have event tracking set up, you won’t know much about what your users are doing on your website or mobile app. That means […]

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How a Girl from India Became One of the Top Growth Marketers in San Francisco

If you’re lucky, your parents take the first step for you. They lead as an example, so you don’t have to look for motivation. My father’s hard work and determination to make his company the leading […]

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3 Weeks at GrowthX Academy and I Have 3 Job Offers

Two years ago I had no clue what a text editor was. Now, after only three weeks at GrowthX Academy, I have 3 job offers waiting for my response. San Francisco is a funny place. I’ve […]

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What I Learned in Going from Mechanical Engineering to Becoming a Silicon Valley Growth Marketer

“I love math.” When is the last time you heard a child say this? Now, when is the last time you heard a ten-year-old immigrant girl say this? I grew up in Colombia, and when […]

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How to Build Rapport

This post is written by GrowthX Academy students, Dylan Max and Jae Ro As students at GrowthX Academy, we have been exposed to so much new knowledge, it can be difficult to retain everything. What we’ve learned […]

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What I Learned on My Journey from the French Alps to Becoming a Silicon Valley Growth Marketer

“What’s this?” “Why is that happening?” When I was younger, I couldn’t stop asking questions about the world. It was easy to follow my curiosity. My Mom is French Catholic, my Dad is Jewish, and as […]

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