Speaker: El Disco Lyft (Matthew Earnest), Product Marketing Manager & Growth Hacker at Bistro
Matt Earnest was working as a festival production manager before he signed up to drive for a new on-demand ride service called Lyft.
He pioneered many of the critical elements to Lyft’s hyper-local marketing strategies including virality, customer acquisition, and brand awareness.
He currently works on growth at Bistro, a mobile app that empowers you to order a meal from the convenience of your car and pick it up curbside. Payment is handled through the app when you order. To pick up your meal, just drive up to meet your host curbside.