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A Playbook for Achieving Product-Market Fit with Dan Olsen

January 18, 2017 @ 5:30 pm - 7:30 pm


Calling on all aspiring and current Product Managers, Sales, Marketing and UX professionals, and entrepreneurs who work in early stage companies. Come learn best practices in achieving product-market fit for your product or company.

Although product-market fit is one of the most important Lean Startup concepts, it’s also the least well defined. Dan Olsen shares the top advice from his book The Lean Product Playbook, including the Product-Market Fit Pyramid: an actionable model that breaks product-market fit down into 5 key elements. Dan will teach you his simple but effective process for achieving product-market fit. The Lean Product Process is a 6-step methodology that guides you through how to:
1. Determine your target customer
2. Identify underserved customer needs
3. Define your value proposition
4. Specify your MVP feature set
5. Create your MVP prototype
6. Test your MVP with customers

For those who are founders, come learn how to turn product definition and development into more of a science than an art to improve your odds of success.

And for aspiring professionals, come learn how to you apply this methodology to a successful career in Product Management, Sales, Marketing or UX Design.


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The Nasdaq Entrepreneurial Center is a San Francisco-based non-profit that provides entrepreneurs with access to professional mentorship, classes taught by industry leaders, state-of-the-art media facilities, and events with high-profile thinkers. Interested in learning about The Center? Sign up to learn more.


January 18, 2017
5:30 pm - 7:30 pm


GrowthX Academy
(415) 638-9161


Nasdaq Entrepreneurial Center
505 Howard St
San Francisco, CA 94105 United States
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(415) 638-9161
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