Bluewolf, an IBM company
Innovative and transformational leader, experienced at leading global organizations through significant change with a focus on lead generation, thought leadership and conversion optimizations –– leading to growth and profitability. Experience leading in private, public and start-up company environments in the services and technology industries — with a focus on B2B Technology and Healthcare industries.
Specialties: Campaign Management, Reporting, Media Buying and Planning (digital, SEM, mobile, television, radio, print and outdoor media channels), Lead Generation, Social Media Management, Email Marketing, Content Development, Statistical Analysis, SEM and SEO Assessment, Direct Marketing, Graphics Software, Partnership Development, Affiliate Marketing, Client Relations, Account Management.
Tools: Salesforce, Pardot, Google Analytics, Google Tag Manager, Optimizely, Adobe Illustration, Adobe In Design, Adobe Photoshop, Microsoft Word, Microsoft Excel, Microsoft Powerpoint, OneNote, MailChimp, Basecamp, WordPress, Eloqua