Experienced, passionate and tenacious digital marketer and consultative salesperson.
Skills and Specialties:
– Marketing strategy development, and planning, optimization and measurement/analytics for interactive media campaigns and digital initiatives. Experience in building/launching/iterating brand websites, national consumer promotions, social media and consumer engagement programs, email database/CRM efforts, online video content programs, experiential events supporting media campaigns, and SEM.
– Experienced industry public speaker, international experience via quarterly rotation in São Paulo, Brazil.
– Track record of accelerating business growth and performance through digital innovation.
– Simplified, efficient, and organized communications approach. Lead by example.