How To

UTM Parameters Made Simple: 15+ Things Marketers Need to Know

When should you use UTM parameters? What good will they do you? And where are you going to track all these results anyways? With so many marketing tools and analytics platforms, you can sometimes feel helpless to […]

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How To: Structure Growth (template included)

We were honored to have GrowthX Academy Mentor and Founder of Ava, Sharee Loeffler, join us for our recent Growth-on-Growth Conference. If you missed it, no worries, because Sharee made a text version of her talk […]

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80+ Growth Marketing Lessons from the Top Industry Leaders

Over the last 8 years, GrowthX Academy Mentor and Founder of the Growth Marketing Conference, Vasil Azarov, has worked with hundreds of marketers, startup founders, growth and sales hackers, and corporate digital executives. Vasil has […]

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The Only Event Tracking Setup Guide You’ll Ever Need

Analytics is truly a case of garbage in, garbage out. If you don’t have event tracking set up, you won’t know much about what your users are doing on your website or mobile app. That means […]

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Grammar, Grammarly, and The “Write” Way to Network

Yuriy Timen, the Head of Growth and Marketing at Grammarly, recently spoke to a packed house at GrowthX Academy’s weekly Growth Marketing Meetup. His talk was chock-full of sagely advice. Here are a few insights that resonated with me: […]

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How a Girl from India Became One of the Top Growth Marketers in San Francisco

If you’re lucky, your parents take the first step for you. They lead as an example, so you don’t have to look for motivation. My father’s hard work and determination to make his company the leading […]

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3 Simple Hacks To Boost Your Likes, Subscribes, and Follows

My dad used to tell me that the best way to acquire a skill is to follow these three simple steps: Learn one Do one Teach one But times are a changin’ and this ain’t […]

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3 Top Tools for the Non-Technical Growth Marketer

Have you ever had a cool growth hack but lacked the technical acumen to get it done? Some technical skills are important to be an effective growth marketer, but coding school is not required. Whatever you want […]

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What I Learned in Going from Mechanical Engineering to Becoming a Silicon Valley Growth Marketer

“I love math.” When is the last time you heard a child say this? Now, when is the last time you heard a ten-year-old immigrant girl say this? I grew up in Colombia, and when […]

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How to Build Rapport

This post is written by GrowthX Academy students, Dylan Max and Jae Ro As students at GrowthX Academy, we have been exposed to so much new knowledge, it can be difficult to retain everything. What we’ve learned […]

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What I Learned on My Journey from the French Alps to Becoming a Silicon Valley Growth Marketer

“What’s this?” “Why is that happening?” When I was younger, I couldn’t stop asking questions about the world. It was easy to follow my curiosity. My Mom is French Catholic, my Dad is Jewish, and as […]

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What I Learned From Rejecting Law School to Becoming a Growth Expert

“Not all startups are created equal.”  I would learn the reality of these words after spearheading marketing efforts at my first couple of startups. Before I even thought about startup marketing, I was an ambitious […]

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